3BL Media's Blog – July 2010 Archive (4)

New Report Offers Insights to Marketers on How to Brand to EcoAware Dads

(3BLMedia/theCSRfeed) St. Petersburg, FL - July 27, 2010 - A new consumer marketing report from EcoFocus Worldwide entitled Make Way for EcoAware Dads provides valuable insights to brand marketers as the new EcoAware Dad trend continues to evolve. The study shows that there is a strong and unattended market for home building, home improvement, durables, electronics, household goods, lawn and garden products, energy, transportation, and more. Already, more than 1 in 2… Continue

Added by 3BL Media on July 28, 2010 at 15:30 — No Comments

Volcom, In Partnership With National Coalition For The Homeless, Prepares To Launch Jeans Recycling Program For 2010

(3BLMedia/theCSRfeed) COSTA MESA, CA – July 13, 2010– Volcom, Inc. the youth clothing innovator, is giving your jeans a chance again in 2010.

In 2009 more than 5,000 pairs of jeans were collected by 100 North American stores featuring Volcom product and then donated to fifty local homeless shelters across the country. This year Volcom is hoping to collect upwards of 10,000 pairs from more than 300 participating stores around… Continue

Added by 3BL Media on July 14, 2010 at 19:40 — No Comments

Need help planning your fall events or campaigns?

Charms To Change The World

July is an important planning month for your upcoming Fall campaigns. As you work with your committees and boards take some time to think about the impact your campaign or event will have before, during, and after it is over. A well run event or campaign has many facets and you want to make sure all your bases are covered.

As you strategize on the venue, theme, décor, marketing, financial… Continue

Added by 3BL Media on July 12, 2010 at 15:51 — No Comments

What Are Conflict-Free Diamonds?

Conflict diamonds, also known as 'blood' diamonds, are rough diamonds traded by rebel movements or their allies for the financing of armed conflicts historically aimed at undermining legitimate

governments. Currently, there are 48 participants in the voluntary Kimberley Process Certification Scheme (KPCS),

which was established to regulate the trade of conflict diamonds and

prevent conflict diamonds from entering the legal diamond…

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Added by 3BL Media on July 2, 2010 at 2:33 — 1 Comment