The Co-Creation Trend Hits Men's Shirts With Solosso

In co-creation, the customer is a partner in the creative process, tailoring their own purchases to fit their individual needs. As part of the growing co-creation trend, Solosso allows men to design their own dress shirts that are perfect for them, and still priced well. By incorporating sustainability in the production and ensuring fair labor practices, they are also establishing a strong connection to consumers, and helping to create a better world in addition to great shirts.

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Comment by webahandbag on December 11, 2010 at 9:56

good post, thanks for sharing

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