Profession / role:

business owner

Company / organisation:

SuperNatural Clothing and babyblack

Website (if you have one):

www.supernaturalkidsclothing.co.uk www.babyblack.co.uk

My primary role in relation to fashion is:

Entrepreneur

I am looking to discover or buy

A business partner with a keen business brain.

About me / About business or organisation:

I studied Fashion and Marketing and gained 1st Class honours from Newcastle Polytechnic in 1983. Following this I had a menswear business selling ‘up-cycled’ shirts to small boutique shops around the country. (Actually, the term ‘up-cycled’ hadn’t been coined back then!).
After working in music and animation television production from 1987 to 1994, I moved away from the work place to bring up my children.
I decided to start my own business again when my youngest was about 3. I was having lots of ideas I wanted to try out. I enjoy working for myself and making my own decisions, but I also like collaborating with other people to bring ideas to life.

I have launched two clothing labels: babyblack and SuperNatural Kids Clothing.
I took a very early decision to create brands which take into account the environmental and social footprints of fashion and textile production. Both my logos are based on the Yin Yang symbol for balance.

Career history / Company history:

SuperNatural Clothing is a Brighton based business producing stylish, modern, versatile clothing. We use new, ‘heroic’ fiber mixes from natural sources to produce soft, easy care fabrics which are produced with the help of cutting-edge technology to have as little negative impact on the environment as possible.

SuperNatural is selling clothing backed up by a strong story. Not just natural…SuperNatural.

babyblack produces ethically made babygrows in soft black organic cotton.