urbanRUNNER [] gruUv [] EDITION

one of the truly unique and exciting things about soleRebels is that we are green by heritage [ and NOT because some marketing guy named BERNIE told us to be!! ] meaning we both maximize recycled inputs and craft our materials+products in the traditional manner they have always been made here in ethiopia - by hand.
Now where is this ethos more in evidence that with the urban RUNNER grUuv edition which expands it to new levels …..

the urbanRUNNER [] gruUv edition[] takes all the great things we LOVE about the urban RUNNER series and makes them even more exciting . both the interior and EXTERIOR are crafted from the finest heritage organic abyssinian cottons , all sourced from small scale growers , hand spun into useable threads and then hand loomed by our artisans into magical fabrics. putting on a pair is a decadent treat - LIKE sliding into your favorite socks

We hand dip each BODY piece into natural dyes for sumptuous colors . Rugged recycled truck tire front+rear bumpers and our famed car tire sole protect your precious feet and our precious planet and make you look XTRA cool in the process. And the 1stEVER hand loomed laces GIVE a deeply unique styling to this shoe …. Now THAT’S ZERO CARBON !!

This means you get the purest softest cotton and a super cool+comfy footwear , while a historic crop is allowed to flourish in the same manner it has been cultivated for millennia and the unique cultural arts of Ethiopia-hand spinning and hand looming- are preserved and promoted. cool + conscious. just like US!

urbanRUNNER [] gruUv is proudly a part of our b*knd series - meaning there are NO ANIMAL PRODUCTS inside.

all its all crafted by soleRebels , the 1st IFAT Fair Trade certified footwear company. so you can FEEL as good as you look!
some come and get your grUuv on .



pictured urbanRUNNER gruUv edition . deepBLUE sea with hand loomed down 2earth racing accent+laces

Available at Endless Amazon []JUNE 2009[]
http://www.endless.com/soleRebels-shoes-handbags-accessories/s/ref=sr_bb?ie=UTF8&brands=soleRebels