City/Area Group | AFRICA


City/Area Group | AFRICA

This is a group created in order to foster community spirit and development within those interested in furthering the ethical fashion movement and who realize, and are, harnessing the potential we all know Africa indeed has!

Location: "I have no problem with whatever the next big look is. Just don't try and tell me that only one look is beautiful". Alek Wek
Members: 162
Latest Activity: Dec 14, 2015

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Comment by David McGill on December 8, 2009 at 19:43
Comment by Chantal Palmer on December 8, 2009 at 16:53
HI All - if you were wondering where to find that article about Kenyan Fashion, here is the link:
Comment by Kahindo on December 8, 2009 at 15:43
Asante Sana Beatrice.
Comment by jacqueline on December 8, 2009 at 10:22
I saw it in drapers record but this article was on another website...i forgot the name :)

The Green Room by ASOS

ASOS has announced that it will launch The Green Room, a new section on its site to target ethically minded shoppers and boost ASOS's ethical credentials. The new area will launch in February and will feature on the main site with its own dedicated home page.

A number of new brands have been signed for the launch, including Emma Watson for People Tree, footwear brand Beyond Skin, footwear and accessories brand Swedish Hasbeens and footwear brand Terra Plana.

The new site will give existing ethical brands that trade with ASOS, including the core People Tree collection and footwear label Melissa, the opportunity to double the traffic and exposure they receive because they will be sold on the main areas of the site and in the new Green Room.

ASOS is seeking new brands for the site and said its criteria was brands or labels that “promote people and the planet”.

To support The Green Room, ASOS will also launch an ethical own-brand range called ASOS Africa selling clothes sourced from community projects across Africa. The etailer will also team up with fashion bloggers who will create organic T-shirt designs.
Comment by Chantal Palmer on December 8, 2009 at 9:53
Enjoy Jacqueline!!! We hope you will share some of those photos with us when you get back!
Comment by jacqueline on December 8, 2009 at 9:48
im off to ghana next week...and cant wait!
im planning a photoshoot and seeking photographers, models, make up artist even stylists too out there.
any suggestions??
Comment by Beatrice Mwasi on December 8, 2009 at 6:53
Dear Kahindo, Karibu Kenya.
Comment by Beatrice Mwasi on December 8, 2009 at 6:50
Dear Liz, the term 'well dressed' is relative. Adaptable could be the thing … much of the dressing around is a mishmash of cultures. Boundaries never too clear and you never know where ‘Kenyan’ begins and where it ends … Look deeper, a little beyond!!!!
Comment by Kahindo on December 7, 2009 at 17:45
Coming to Tanzania and Kenya and interested in checking out some fair trade manufactureres of clothing products. Any ideas please inbox me.
Comment by Davinia deCordova on December 7, 2009 at 17:24
Interesting news Jacqueline...what is the source for this i'd be interested to read it! x

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