A Gift Guide for Mother’s Day by Ala Mairi

I often get asked how I come up with Ala Mairi’s innovative and unique designs. And I always give the same answer: it’s all down to our cross-cultural design process.

I started Ala Mairi with a vision to combine the intricate embroidery skills of Pakistan’s craftswomen with the traditional hand-looming weaving, an art integral to Scottish history and heritage.

The creation of each Ala Mairi garment begins with the inspiration I find around me-whether its Shetland’s…