Hi Marcelline Its a variation on the Robin Hood theme of robbing the rich to feed the poor. Not robbing just providing well-made ethically-produced clothing and accessories which actually have a meaning and diverting a percentage of the profits to create sustainable businesses in Africa and Asia. Profits not 'fair price' for raw materials as in FairTrade. And on a giant scale that may actually make a visible difference in my lifetime. And by providing individual countries with a national symbol help to create awareness and educate the west. Africa is not a country nor an island, but a continent of 52 countries: 52 individual countries, some with many different languages and cultures. One is 3 times the size of France Another has a population 2.5 times that of the UK. But who bothers?

If you have a look at the pics on my profile you'll see fashionwear designed made and even modelled by 'African' refugee/asylum seekers in the UK.

Anyone can join in.