Profession / role:

founder/ceo

Company / organisation:

Helnicai

My primary role in relation to fashion is:

Designer

I am looking to discover or buy

organic and eco friendly fabrics and dyers

About me / About business or organisation:

Plumage is a line of ethically produced children's garments:uncontrived, inspired by asian traditional styles, allowing the children to move freely. The simplicity of the styles enhance the beauty of the natural fabrics they are made in and the natural dyes they are dyed with.

Career history / Company history:

After 12 years designing for big brands in New York, I took a break to refocus on my personal goals and beliefs. My initial love for the craft got dissipated by the shockingly wasteful processes that I was witnessing in the studios and abroad , visiting factories all over the world.I decided to start a small line that would represent my beliefs and convictions.