Green lifestyle/fashion stores, eco-collaborations, eco-fashion editorials, eco-fashion shows and friends. Thank you.
About me / About business or organisation:
It was 2012, at the time Italy traversing devastating economic crisis, with a simple, invisible path of love and passion, dedication and unaffected confidence in my expertise “Made in Italy", symbol of quality, artisan and tradition, Hatbox Secrets eCouture Millinery Atelier took its first breath.
So, with a twinkle of an eye, a toe-curling-to-do list, and some amusing daydreams of soft flower fairy tale silhouettes meticulously drape and sculpt with effects of extreme lightness worn, stylishly perched on the head epitomizing nature, aesthetic beauty, creativity and unique design synonymous to sustainability.
HatBox Secrets, is an eco conscious fashion brand of concrete expressions of creative inventiveness of timeless, luxurious hat styles, of quality workmanship, made by hand only, crafted, using sartorial techniques preserving and perpetuating ancestral traditions keeping the industry thriving.
As projecting all levels of my brand, little could I imagine, as my flower fairies flying all around me in the air and in my hair, they could one day symbolize our love for the beauty and respect of nature, linking a powerful personal green style statement, would become a trademark?