The concept behind the Hetty Rose brand is based on a theory of re-using and re-working vintage materials in a creative and sustainable way, hand making shoes to fit. Hetty Rose is a passionate bespoke footwear company with a clear brand philosophy; to make an environmental statement in an aesthetically pleasing way.
The conceptual collection of shoes and accessories are completely hand made using mainly reclaimed, recycled and vintage materials. These are primarily vintage Japanese kimono fabrics, each holding different meanings shown by their use of colour and design. The designer hand selects the most exquisite fabrics from Japan to use as uppers for shoes and creating unique footwear. These are then skillfully combined with hand crafted wooden heels, recycled leather and natural leather soles creating modern stylish footwear.
Career history / Company history:
Henrietta Rose Samuels graduated from the London College of Fashion with a degree in Footwear Design & Development (Cordwainers College).
During her four year degree at university, Henrietta also gained an industrial placement for one year of study with footwear designer Georgina Goodman. She has since worked in London and Italy for handmade shoe companies.
Henrietta is a passionate and imaginative designer who loves to create something completely unique and in her signature style.
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